The auto industry has spent and made fortunes convincing us we are what we drive. But even though Bridget Elmer has a vehicle that perfectly suits her, she’s probably far from any Detroit executive’s idea of the ideal consumer. The 33-year-old resident of Asheville, North Carolina, owns a 1966 GMC flatbed truck that she doesn’t [...]

Here we continue with our series on the trials and tribulations of starting a craft business. Shall we learn together?

No matter what you make, your materials need to come from somewhere. Sourcing them can be a time intensive and expensive process. A lot of decisions need to be made regarding the type of material and [...]