We’re mere days away from the opening day of the second annual Summit of Awesome and we have many options to suit your needs so you can attend. There are one day, two day, and three day passes, including a workshop only pass for those of you who are hardcore crafters.

If you’re not able to attend the Summit in person, or are a lucky one or two day pass holder and still want to get in on the action for the other days you’re not in attendance, Etsy will be broadcasting a small selection of our super amazing schedule in the Virtual Labs.

We had so much fun doing this last year that we can’t wait to include all of you who can’t make it in person again this year! After the jump see the full schedule for the Summit of Awesome in the Etsy Virtual Labs.

Wednesday June 16

2pm PST Online Marketing Mistakes with Diane Gilleland
Don’t fall prey to these mistakes. Join Diane on a talk focused on common mistakes craft business owners make when they try to market in the online space. This includes broadcasting marketing messages in engagement spaces, blogging only about products, and failing to participate with other people in the online space.

Thursday June 17

1:00 pm PST Selling Online with Danielle Maveal
In this session, learn what it takes to make your products standout from the clutter that is the internet and run a successful online store.

2:30 pm PST How to pitch a magazine or blog with Kim Werker and Jena Coray
Every crafty entrepreneur loves press coverage, but you can’t wait for the press to find you – you have to knock right on the virtual door of media outlets and introduce yourself! We’ll discuss how to pitch your shop and products to blogs and magazines: which publications you should pitch to, the dos and don’ts to include in your intro email, what to expect, how to follow up, how to approach an editor or blogger about writing an article or a guest post, and much more. You’ll find the confidence you need to get out there and start showing the press how awesome you are!

3:45 pm PST Branding and Product Development with Ryan McAbery and Marlo Miyashiro
Need to take your business to the next level? This session will focus on branding your online presence, product development and pricing for profit. Participants are welcome to bring a product sample for a chance to discuss them after a short lecture.

Friday June 18

11 am PST Best of Etsy Success with Danielle Maveal
With over 3 million users, Etsy the online market place can sometimes be a bear to navigate. In this session, Danielle will review the best of the best of Etsy Success stories, chock full of helpful business advice and common sense solutions on how to make your shop run in tip top shape.

1:45 pm PST The Creative Community with Cathy Pitters, Torie Nguyen, Christine Claringbold and Rebecca Kerr
This panel will explore what a healthy creative community looks like; from craft fair organizers, nonprofit organizations and induvidual artists. Hear how each interacts and supports one another for a thriving artist community.